Power Buy Launches Big Campaign 'Power of Gifts Power of Love' for New Year with Exciting Promotions and Discounts Worth 1 Million Baht
Power Buy, part of Central Retail, is spreading joy this New Year with a special campaign “Power of Gifts Power of Love” to boost consumer spending in the home appliance and electronics market during the final stretch of the year. The campaign features amazing promotions, including actual discount coupons from Power Buy totaling 1 million baht. Shop to your heart's content with a parade of popular gift items and cutting-edge technology at discounts of up to 50%. Additionally, we invite everyone to share happiness through the project “Old for New for a Better Life” in its second year, where customers can donate old appliances to be given to the Phra Dabos Foundation and technical schools nationwide for educational purposes. Power Buy will offer an additional discount of up to 10,000 baht for purchasing new products. Furthermore, we have created the Power Buy Giant Gift Box, a large gift box landmark in a festive atmosphere, where everyone can take photos and check in during Christmas and New Year at the Central World plaza. Join us in celebrating the festival of happiness with all the campaigns and activities from November 16, 2023 – January 14, 2024 at Power Buy locations nationwide and online.

Ms. Mallika Leungnimitrmas, Assistant Managing Director of Marketing at Power Buy Co., Ltd. stated, “Power Buy is committed to continuously offering quality products and innovative services that meet the needs and lifestyles of all generations. Especially during the upcoming festive season of Christmas and New Year, when consumers are looking for gifts for their loved ones and celebrating with friends and family. Therefore, Power Buy has prepared a big campaign “Power of Gifts Power of Love” to delight everyone with a selection of cutting-edge appliances from famous brands, allowing customers to shop freely across all product categories, including big-screen TVs, small and large home appliances with modern functions, the latest smartphones, IT products, and hot gadgets, all at discounts of up to 50%. We are also offering strong promotions with discount coupons from Power Buy totaling 1 million baht, plus additional discounts or cashback of up to 15% with participating credit cards, and 0% installment plans for up to 15 months. Special privileges for The1 members include shopping discounts of up to 70% on items like Tefal steam irons, Toshiba rice cookers, and Mamaru table fans, along with earning up to x5 points when shopping for participating products.

Additionally, we invite everyone to share happiness through the social project “Old for New for a Better Life”, continuing for its second year, where you can donate unused appliances at all Power Buy locations. We will forward these donations to the Phra Dabos Foundation and technical schools nationwide to be used as teaching materials for vocational training for students. Moreover, repaired appliances that are still functional will be delivered to schools in remote areas, in line with the company’s policy to improve the quality of life for Thais while also contributing to a greener world by sustainably reducing electronic waste (E-Waste). Customers who donate old appliances such as TVs, air conditioners, washing machines, dryers, and refrigerators at any Power Buy location nationwide will receive an additional discount of up to 10,000 baht for purchasing the same type of new products. For small appliances and gadgets, a 100 baht discount coupon will be given as a token of appreciation.

Moreover, Power Buy has created the Power Buy Giant Gift Box, a large gift box landmark of happiness and smiles, inviting everyone to celebrate Christmas and New Year together with a giant purple gift box decorated with cutting-edge appliances and dazzling lights, prominently displayed at the Central World plaza from now until January 2, 2024. Everyone is welcome to take photos and check in, and participate in the “Snap & Share” activity by taking a photo and sharing it on Facebook with a New Year wish caption, tagging #powerofgiftspoweroflove for a chance to win prizes worth over 1,000,000 baht. Don’t miss out on the fun with the pinball game, where many prizes from Power Buy will be given away for free! We are confident that all these marketing campaigns will meet the needs of consumers across all groups.”

Experience happiness and smiles with the special campaign “Power of Gifts Power of Love” from November 16, 2023 – January 14, 2024 at Power Buy locations nationwide or online at www.powerbuy.co.th, Call & Shop with Power Guru at 1324, press 8, Line @powerbuy, and Facebook Power Buy. For more details, please contact the Power Buy Call Center at 1324.
